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Hi, I’m Marie Zimenoff, CEO of RWA...

I’m a passionate advocate for career industry professionals and a decades-long practicing career coach myself.

I’m so glad you’re here.

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Social Media for Job Search Strategist

  • 30 Nov 2021
  • 12:00 PM - 1:30 PM
  • Virtual

Did you know that more recruiters are using Facebook to recruit than LinkedIn according to Jobvite's 2021 research? 

While LinkedIn is still important in job search, there are many opportunities for clients to use other platforms - Facebook, Twitter, Instagram, TikTok, and more - to engage with hiring managers, speed up their job search, and get the job they want.

In 4 weeks, this program will give you strategies most coaches aren't using to help job seekers get hired faster by identifying the channels where they can engage with target companies and having processes, scripts, and other tools to execute their search.

Classes will be recorded and students will have lifetime access to recordings.

Week 1: Strategy & LinkedIn (Nov. 30)

  • Clarifying Job Search Focus
  • Evaluating Social Platforms for Use in Search
  • Using Advanced LinkedIn Search Techniques for Job Search
  • Optimizing LinkedIn, Facebook, IG & Twitter Profiles ** NOTE: This is not a writing class. We will focus on more proactive search strategies while touching on profile optimization (and giving you a checklist to guide it!)

Week 2: LinkedIn & Twitter (Dec. 7)

  • Maximizing LinkedIn's Jobs Feature
  • Using a Relationship-Building System
  • Employing Hashtag Strategies for Research
  • Maximizing Scripts for Connecting

Week 3: Instagram & Facebook (Dec. 14)

  • Using Groups & Company Pages
  • Employing Hashtag Strategies for Research
  • Engaging to Build Relationships
  • Maximizing FB Jobs Features

Week 4: TikTok, Snapchat, Niche Sites & Executing the Plan (Dec. 21)

  • Using Strategies for Job Search on Niche Sites
  • Speeding Search with Job Search Planning & Tracking
  • Coaching Strategies for Dealing with Fear & Overwhelm

CHJMC/CDBS email Marie for a discount link.

Certification Requirements: Complete homework following each session. Certification will require annual renewal and include regular updates on changes to social media functionality for job search.

Register Here at the Introductory Price


3115 East Lion Lane, Suite 160
Salt Lake City, UT 84121
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